Palmetto Elite Group

Service:

BRAND SUITE 

WHERE WE STARTED:

Palmetto Elite Group came to us with a growing team and a brand that felt inconsistent. With five agents using different fonts, colors, and design styles, their marketing lacked cohesion and clarity. The brand did not reflect who they were as a team, and there was no clear visual system in place to support growth.

HOW WE ENDED:

We built a cohesive brand rooted in a Palm Springs-inspired aesthetic, using bold pinks, peaches, and greens to reflect the team’s energy and personality. The new identity is fun, confident, and unmistakably Palmetto.

To support consistency, we created a streamlined Canva template system that allows every team member to create on-brand content with ease. Since the rebrand, Palmetto Elite Group has gained stronger brand recognition and increased attention, supported by a unified and recognizable presence across all platforms.